Document Details
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Document Type |
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Thesis |
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Document Title |
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DEPENDENCE ON SOCIAL MEDIA PROGRAMS IN THE FORMATION OF PUBLIC OPINION : AN APPLIED STUDY ON UNIVERSITY STUDENT OF KAU AND UQU الاعتمادية على برامج وسائل التواصل الاجتماعي في تكوين الرأي العام دراسة تطبيقية على طلاب جامعة الملك عبد العزيز وجامعة ام القرى |
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Subject |
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Faculty of Communication and Information |
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Document Language |
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Arabic |
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Abstract |
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This study aims to measure the extent of dependence on social media programs applications in the formation of public opinion through the accounts of individuals and the nature of access to information from those accounts. Also, to see the problems and what helps in forming the opinions about a number economic, social and political aspects associated with the question of the study. The researcher used the analytical descriptive method. The sample of the study consisted of students from King Abdul Aziz and Umm Al-Qura University in the media field. It was randomly selected and the final sample consisted of 253 students.
Study issues: Starting from what we see in the community of engrossment in the use of mobile phones and the possibilities participation presented by it, and the level of concern towards the next generation and through the declared statistics on the number of users of programs that are increasing every day, which is 64% of users are young people (30 years of age). In addition to that, the nature of the programs of social communication with the flow of information and news which cover many aspects of daily life and future, and what these programs are doing in shaping and formatting of opinions, mental prescriptions, the adopted trends, plans and projects and the role of individuals within these means "Social Media Celebrities ", If we consider the criticism and support of the topics that appear on media and social stages and defend the national values and customs, considering these individuals have become influential on a local, regional and international level.
The study aimed to achieve a set of goals that sums up in the following:
Measuring the impact and contribution of modern communication programs and applications in forming public opinion among youth. Also, knowing how much information is obtained about aspects of life by those who follow these means of information (political, social, economic) through the accounts of individuals. Attempting to figure out the proportion of students studying in the media specialty relaying on the accounts of individuals and types of programs preferred. Also, finding out the extent of trust and credibility of the content of these accounts and users of social media programs through conducting a questionnaire. Employing this influence in an appropriate way to serve religion, country, protection of society, and ethics. The participation of academic and educational institutions in raising awareness of young people and raising the level of assurance of information sources from which the news and data are issued, such as "influential individuals accounts”. Make this study a step for other studies in the same field. |
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Supervisor |
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Dr. Hassan Omar Basfar |
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Thesis Type |
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Master Thesis |
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Publishing Year |
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1439 AH
2018 AD |
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Added Date |
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Wednesday, May 30, 2018 |
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Researchers
| بندر أبوطالب صفحي | Safhi, Bander Abutaleb | Researcher | Master | |
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